Hello! I’m Heiddi, a Senior Digital Product Designer based in Reykjavík, Iceland. With a BA in Graphic Design and currently pursuing an MA in Digital Management at Hyper Island, I blend creativity with strategic thinking to craft engaging digital experiences.

My career began with a solid foundation in graphic design, where I honed my skills in visual communication and aesthetics. Over the years, I transitioned into digital product design, driven by a passion for creating intuitive and user-centred web and app interfaces.

As a senior digital product designer, I specialise in crafting visually compelling and functional digital products. My expertise lies in developing user-friendly websites and mobile applications that prioritise user experience and engagement. I am also passionate about exploring and integrating cutting-edge technologies to enhance and innovate digital interactions.

I believe that great design is about more than aesthetics. It is also about solving problems and improving lives. My approach is collaborative, user-focused, and driven by a desire to innovate. I enjoy working closely with clients and teams to transform ideas into impactful digital solutions.